Silo Analytics.
More information. No hassle.

Price Probe is an information resource providing real-time access to promotional activity and pricing.

Powerful analytics for a competitive advantage

ASSESS PROMOTIONAL ROI
Measure the return on investment of promotions and assess the effectiveness of the advertising metrics.
COMPETITOR COMPARISON
Track promotional effectiveness and analyse against competitor promotional activity.
COMPARITIVE PRICE TRENDS
Trend product pricing over time and view in context of category and/or competitor brands.
CONSUMER BEHAVIOUR
Offers insight into consumer behaviour in aid of forecasting future trends.
REAL-TIME DATA
Real-time access to crucial promotional information for quick response time and competitive advantage.

RETAIL PROMOTION STATS
Price Probe supplies statistical reports on promotional activities by retailers for products by SKU level.
SHARE OF VOICE STATISTICAL ANALYTICS
Modelled through a synergy with Till sales data by brand and share of retail.
Online WEB ACCESS
Assessed easily via a centralised web portal.
ADVERT PREVIEW
View the adverts online, linked to individual product pricing.

Comprehensive information at
your fingertips.

SEARCH

Comparing competitor retail promotional pricing by region, publication, and promotion start and end date. Simply, click to view the advert image to verify pricing

STATISTICS

View Share of Voice by brand, retailer and/or by region, from various perspectives. Our graphically interactive reports allow a comprehensive view of Brand Charts by Retailer Share, and vice versa. This allows clients to visually understand retailer, brand and category specific promotional strategies and trends.

REPORTS

Report Search allows users to select an entire category and date range to view all relevant promotional data. This data view is interactive through filters on RETAILER, DATE, SEGMENT, REGION, PACK SIZE and BRAND.

NEWS

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Silo Analytics. More information. No hassle.

Powerful analytics for a competitive advantage

ASSESS PROMOTIONAL ROI

COMPETITOR COMPARISON

COMPARITIVE PRICE TRENDS

CONSUMER BEHAVIOUR

REAL-TIME DATA

RETAIL PROMOTION STATS

SHARE OF VOICE STATISTICAL ANALYTICS

Online WEB ACCESS

ADVERT PREVIEW